It's coming from their marketing budget. It was an attempt to catch headlines and boost player numbers by telling people that playing more days would increase their odds. Edit: Speaking about that contest. "On or about January 10, 2020, a random drawing will be conducted by the Administrator " Did somebody even get picked? There seems to be no mention of it anywhere and the site has been removed.
I knew DE would soon find a way to devalue the reason some people decided to grind out this current Intermission. Going through duplicate recycled rewards from previous seasons just to get one umbra forma and then it gets released as a random drop. FeelsBadMan The other thing is that now that they've released umbra forma as something farmable, how are they going to keep us wanting to grind Nightwave?